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    Checkd Group Wins at the EGR Operator Awards 2022

    News / 23 Nov, 2022

    November 2022

    Checkd Group has picked up the Marketing Campaign (Affiliates) award at the prestigious EGR Operator Awards in London.

    It’s the second year in a row Checkd Group has picked up the award. The winning entry submission was for the ITV7 Cheltenham Festival campaign which included a series of videos with insight from ITV7 ambassadors Ed Chamberlain and Oli Bell, all produced in-house by the CheckdMedia team.

    Content was broken down into several snippets and pushed across social media channels as well as The Winners Enclosure YouTube channel. Overall, the campaign delivered 2 million impressions across social media, with an engagement rate of 2.02% and a total of 173,000 video views. The average view time on YouTube was 9 minutes 17 seconds, or 28.4% of the video duration, which is a testament to the quality of content produced.

    Jamie Copley, Affiliate Marketing Manager at Sky Bet said: “The numbers speak for themselves. To gain over 2 million impressions and 173,000 views across social channels is a great achievement and we are delighted with the results.”

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